Sunday, September 21, 2008

Not the Vegas we're entirely familiar with...

KT is in Vegas at something called Blogworld Expo 2008 and from the looks of it he is absorbing and processing quite a bit.

Here are some pearls from Gary Vaynerchuk of Wine Library TV:

- You need to spend 2-3 hours a day of communicating on blogs and in the comments. Find the blog leaders in your field and participate in their comments. Answer every email and every comment on your blog forever. This community work is huge – build up name recognition by leaving comments everywhere. If you know what you’re talking about, you’ll win. (OK. We’ll add the “contact us” feature)

- Content is king, but marketing is queen and the queen runs the household.

- He spends a lot of time searching for people who say bad things about him and he engages them and converses with them. Don’t waste your time on hating people. Spending any energy at all being angry at other people is a waste of time. Don’t spend your time finding people to be angry with, instead find places to leave comments on your expertise.
(Who’d say anything bad about someone who sells wine?)

- Comment on all of the big blogs in your area.

We’re not selling wine…. Were not selling anything (wait, Gary did say we are selling our "brand" so what is our brand? hmmmm....) but there were several great “take-aways” from what Gary was saying. Read KT’s entire post here.

And Richard Jalichandra of Technorati (yeah, he might know something about this blogging business), with some intresting blog stats and trends here.

3 comments:

K T Cat said...

Thanks for the links! I'm glad you found those posts useful.

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